CHARLOTTE, NC – Celebrity cake maker Krispy Kreme known for its “Hot Now” pastries is debuting a sweet first-day summertime treat — fluffy ice cream.
Krispy Kreme Original Glazed Ice Cream is available in 10 US markets, including all Charlotte-area stores. And yes, you’ll taste soft serve options like the Krispy Kreme Donut.
It’s the first time in more than 80 years that another category of candy has been added, chief marketing officer Dave Skeena told the Charlotte Observer.
The extension has been running for about two years, including market research and testing. Sakina said the epidemic has slowed her down because it’s candy in the store.
“Our goal at Krispy Kreme is to be the most loved brand in the world,” said Skena. “Both of these situations make people really happy…and they are perfectly consistent with our identity as a brand.”
Krispy Kreme ice cream menu
The ice cream, made with Krispy Kreme’s signature donut glaze flavor and whole milk, will be available as shakes, cones or cup-side.
Skena said the original Glazed flavor is the basis for the ice cream, and Krispy Kreme’s donut fillings are infused into other ice cream flavors.
Waffles are made fresh daily with Krispy Kreme Donut Mix. Extras include a dried original glazed donut.
The flavors of the Original Glazed Soft Serve menu are:
• Shakes: Original glazed, strawberry sorbet, icing chocolate, stuffed lemon, cookies and cream, Christmas mix, coffee and cream.
• Waffle Cups and Cups: Original Glazed, Strawberry Frozen and Chocolate Frozen.
Stores with concessional service
Four other states also serve ice cream: Norfolk and Newport News, Virginia; Charleston, West Virginia; Nashville and the Three Cities District of Tennessee; and San Antonio, Texas.
Krispy Kreme also plans to expand menus with ice cream in other markets throughout the summer, including Mobile and Southwest, Alabama; Tampa, St. Petersburg and Pensacola, Florida; New Orleans; Branson, Missouri; Wichita, Kansas.
By July 17, National Ice Cream Day, a total of 50 ice cream stores will be on the list, Sakina said.
To find Krispy Kreme stores with ice cream, go to krispykreme.com/promos/icecream.
Krispy Kreme will begin selling Original Glazed Soft Serve Ice Cream in some stores, including in Charlotte where the popular donut chain is headquartered. From left, strawberry icing cone, Christmas shake and Original Glazed cone.