Lubbock’s Pancake House, a city staple since the 1950s, became one of six restaurants to receive a “Fancake Award” in an inaugural vote by Nutella fans.
Nutella has asked pancake lovers across the country to nominate their favorite independently-owned pancake restaurants, according to a Nutella press release.
According to the statement, the various votes were narrowed down to the top six offering “the best pancake recipes and warm ambiance for warm and memorable pancake breakfasts.”
Others read:How the Lubbock family helped create a miracle
The winners of the first Nutella Fancake Awards are:
- Steve’s Diner in Exeter, New Hampshire.
- Pie Store in Franklin, Tennessee.
- Magnolia Pancake Haus in San Antonio.
- Pancake House, 510 Ave. Q, in Lubbock.
- Ricas Crepas in Los Angeles, California.
- Cedric’s Family Restaurant in Idaho Falls, Idaho.
The winners also received a fantastic bonus, a $5,000 grant, a Fancakes Cup and a year’s supply of Nutella. The offer translates to $4,000 or eight packs of Nutella per month.
Pancake House cook Lionel Orosco said they just discovered the prize last week.
“We got a letter in the mail that we won last week, around Friday,” Orosco told AJ newspaper on Thursday. “We put everything together this week.”
According to the statement, the company will also meet with restaurants and create “an exclusive Nutella pancake recipe that embodies how special each spot is to their local community.”
The Pancake House hasn’t gotten together with the company yet for the Nutella special as of Thursday, but Orosco thinks it’ll be cool.
Others read:Velvet Tacos kick off summer from Lubbock with its first patio party: gifts included
“My daughter loves Nutella, she would say Nutella this, and Nutella that,” said Orosco. “I don’t know if we’ll add it on top, or mix it up, but we’re known for our pies. They’re made entirely from scratch, and that’s what makes us different.”
Andre Shtila, Marketing Director of Nutella in Ferrero USA, said the Fancake Award is meant to honor small restaurants with community impacts.
“The pancakes and the small local businesses that serve it, bring so much joy to people who go out for breakfast with friends and family,” Shatila said. “These pancake restaurants are an integral part of our communities and we look forward to helping them continue the tradition of creating special breakfast moments.”
Alana Edgin Journalist covering Business News in Lubbock and the surrounding area. Send her a news tip at [email protected]