New York – More than six in 10 Americans aren’t shy about eating a dip with a spoon straight out of the container. The survey of 2,000 adults found that 63 percent have no concern about eating their favorite food straight from the package, so it’s not surprising that a similar percentage think this act should be considered socially acceptable (62%).
People love to dip so much, in fact, that 35 percent of those surveyed would replace a typical lunch with their favorite spread. According to the survey, adults do this five times per month on average. Aside from devouring it on their own time, 38 percent think snorkeling is the most important thing every party needs. An assortment of dips tops drinks (37%), different foods (33%), good music (28%), desserts (24%), and games (17%) as a must-have for a party.
On occasion, many say these spreads should always be present: salsa (32%), guacamole (32%), spinach and artichokes (29%), queso (28%), buffalo chicken (27%), chickpeas ( 25%)). When it came to “proper etiquette” at social gatherings, respondents had some opinions about what hosts and guests should do. Nearly half of people think people should serve themselves with a spoonful of dipping in their plate rather than double dipping (46%).
Many respondents also believe they have a selection of food and drinks (45%), bring a homemade dish (35%) or store-bought (33%), arrive on time (32%), and bring a bottle of wine (30%). All constitute proper etiquette for the party.
OnePoll’s research on behalf of Cedar’s Foods delved further into the way people generally view dips, with many saying their favorite sides to eat them were with tortilla chips (40%), vegetables (36%), and potato chips (38%), and pita bread (32%).
Although a quarter considers the dip as an appetizer (24%), others see it as a snack (22%) or a side dish (18%). Notably, six in 10 admitted they had mistakenly filled appetizers before the main course arrived (61%). Summer appears to be the season of dips, with 38 percent of respondents noting that this is the time they most indulge themselves in spreads.
Almost half of them admit to taking a full dip themselves!
Forty-eight percent admit to eating an entire bowl of dip in one sitting. However, on average, it takes three sessions of people to finish it completely. Millennials were more likely to take a full container of snorkeling than any other generation (52%), compared to 45% of Generation Xers and 41% of Baby Boomers.
“While people obviously enjoy snorkeling year-round, summer is definitely the season of dips. There is no better option for summer nights and entertainment than a smooth, creamy, and refreshing dip like a smooth, creamy, and refreshing dip,” Cedar’s Foods executive vice president of marketing, Amy Tsakirilis, says in a statement. Hummus or tzatziki.
So what makes a “perfect” dip? Three in 10 say easy and creamy is the way to go (30%), while 23% prefer it crunchy and chunky. However, 29 percent believe that a combination of the two can lead to perfection. Generations also mixed when asked about the texture of the dip. Boomers and Gen Xers agree that smooth and cream makes a perfect spread (40% and 32%), but 30% of Gen Zers prefer crunchy and chunky.
Additionally, the survey examined the personal divisions associated with dipped flavors, revealing that 60 percent of those who prefer sweet dips are often considered more adventurous than those who like smoky flavors (45%).
Meanwhile, lovers of smoked dip tend to be extroverted in life (40%), while lovers of savory dip see themselves as curious (44%) and shy (31%).
“As makers of a variety of Mediterranean dips, we’ve always viewed dips as more than just a snack, but foods made for a family gathering as a meal,” says Tsakirellis. “We love knowing that many people see snorkeling not only as a meal, but also as a staple for gatherings and get-togethers with family and friends.”